In Need of Advice from Twitter Followers

Okay, not a Twitter Tuesday marketing advice post for my readers. Instead, this is a post where I need advice from my Twitter friends and lovely readers.

The title of this blog is Everyday Social Media Marketing. The goal was to post one blog post a day with certain days about specific platforms. I wanted to give entrepreneurs and small businesses a great source for well rounded social media marketing advice. I wanted to be like Social Media Today, but with a real person who has direct experience marketing giving advice.

So far I have been very successful at my goal and post content. This weekend I did miss Saturday and Sunday because things got crazy. I recently signed with a huge new client and then was headhunted by Elance to be apart of a huge project with nearly full time work. These opportunities are very exciting for me, but it means I have little to no time to give marketing advice.

I love helping out businesses and speaking with fellow social media experts about trends and use of platforms. However, I don’t think I will have time to write a post for every day. So I turn to you! Everyday Social Media Marketing can also mean every day advice, so I ask these questions:

  1. Should I rename Everyday Social Media Marketing? If so, what should I name it?
  2. How often should I post?
  3. What kinds of posts do you most want to see?

I feel like I have to change the entire point of the blog and it makes me sad. Any guidance would be greatly appreciated!

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6 thoughts on “In Need of Advice from Twitter Followers

  1. First, congrats on your new opportunities! How exciting!! Second, take a breath. It’s all going to be OKAY! 🙂

    Now, on to the advise…

    Yes, you should rename your blog. Blogging EVERY day is a very difficult challenge to keep up with and there’s no shame in not being able to maintain your original goal. I can’t really advise on what your new name should be but maybe you should consider hosting your blog on your actual website so you don’t have to have a name. That way, you can simply blog whenever you have time and topics could range from anywhere between personal posts, to writing tips, to social media stuff. Once you open your blogging options up, you’ll find it much easier to keep going at a rate that works for you.

    Only you can determine what works best for you, but in general — I advise my clients to post 3 blogs a week. Test it out, see if this is doable. If not, no pressure! Only post as much as you can with out going insane.

    I myself, LOVE your social media focused posts, but as I said above, you could really open it up. Personal posts can be fun, and let your readers relate to you on a human level. I’d recommend testing a few out, asking your audience, and measuring your analytics to see what people like to read.

    Hope this helps! Good luck and again, congratulations!!

    • Thanks Jess! It sucks I need to rebrand, but your advice (and others) is telling me it is time to go in that direction. I am website-illiterate, so I can’t figure out how to move the blog to my website unfortunately. But I will try opening this up and posting two times a week. Three might be too much now!

  2. hey girl. I don’t think it’s a bad idea to change up your content strategy at all. while branding is entirely different ballgame, maybe something less niche-oriented would be beneficial for you. (like Online Strategies, Digital Marketing, etc) this way, you can write as many times a week on various topics (including social) and you can be more lenient with your content if it strays from marketing. if general writing is a passion of yours, you can use that in posts as well. just a thought! I know it’s sad to change your branding but it will probably open a lot more doors for you!

    • Thanks for commenting! It is really sad to rebrand an idea I loved, but the time isn’t there anymore. I will consider opening it up to be about freelance writing. The social media focus on this blog has helped me gain A LOT of these new clients, so it is sad to let it go.

  3. Congratulations on your opportunities.
    I agree with the previous comments, it’s impossible to blog everyday! Maybe you should re-brand and possibly, if you like blogging quite a lot during the week, post 3/4 posts per week? (If you’re able to). Nobody, I hope, expects bloggers to be able to blog every day. I love your social media focus on the blog, this is why I followed you. But you’re a brilliant writer, I guess only you can determine what content you want to create? Blog about what you know and what you enjoy…as long as you enjoy it I’m sure your readers will too!

    • Thanks so much for your compliments and advice! I am still trying to figure out what I want to do. If I have a day this week with low work I plan to spend an afternoon reworking it. I really want to keep the social media focus, as you said, but we will see where my rebranding takes me!

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