How Tumblr Improves SEO Ranks – Part 2

NOTE: After this post, Tumblr will now be on Thursdays with YouTube and Vine will be on Saturdays with Instagram.

Tumblr is a unique way to blog and offers many other marketing benefits over other social media platforms. It is a creative way to express your brand and can cause a new group of fun and loyal clients. Tumblr can also be a great way to improve your SEO ranks. This can be done many ways, including special Tumblr titles, URLs, and keywords.

Via Flickr buyalex

Via Flickr buyalex

Promote Yourself and Improve Visibility

While Tumblr is not optimized for business, there are still many promotional elements that you can use. The option for followers to reblog your content allows your brand to be shared and viewed by many different people across several platforms. There is also a Like option which adds notes to your posts, increasing the visibility of your Tumblr blog.

Drive Traffic to Tumblr Posts

Proper use of keyword in the tag section, reblogging, and Likes all increase the visibility of your posts. This drives more traffic to the posts and your blog. When people want to share the post across different platforms, they have to go to your blog in order to share the permanent link of the post. This further increases your brand awareness.

Discover Great Content

Tumblr is crafted in order for users to find great new content. They incorporate hashtags along with keywords when people are searching for content, meaning you do not need to have a ton of followers in order for your content to be discovered and reblogged. Great content is discovered and shared many times without having a single follower.

Combine the Power of Facebook and WordPress

What makes Tumblr such a unique platform is the ability to incorporate the best aspects of popular content social media sites, like Facebook and WordPress. Tumblr has the ability to blog, like WordPress, along with the social sharing capabilities of Facebook. Tumblr lets you optimize the blog with a wide variety of content and content sharing features. Even the content you want for your posts have a ton of options for customization.

Check out part one of how Tumblr improves SEO next Thursday! In the meantime, let me know what you think of Tumblr as a social media platform in the comments or on Twitter @HS_Writing!

Advertisements

How Tumblr Improves SEO Ranks – Part 1

I have decided to change up my days and their topics a little bit. Thursdays are now about YouTube and Vine Video and Saturdays will now be on Instagram and Tumblr. Let’s put housekeeping away and focus on how you can use Tumblr for your business marketing!

Tumblr is a unique way to blog and offers many other marketing benefits over other social media platforms. It is a creative way to express your brand and can cause a new group of fun and loyal clients. Tumblr can also be a great way to improve your SEO ranks. This can be done many ways, including special Tumblr titles, URLs, and keywords.

Many businesses use Tumblr as a secondary blog that helps increase the brand’s SEO rankings. The links you put on Tumblr through photos, videos, and quotes can be optimized in order to direct traffic to a company’s website. There are three ways you can see improved SEO rankings.

Via Flickr dmhoro

Via Flickr dmhoro

Customize Everything

Tumblr makes it easy to let you customize everything for better SEO rankings. Domain names are one of the things you can customize and integrate. This is important since search engines attribute priority to domain names. This procedure is simple and can be done when setting up an account.

Each post can also have its own custom URL. There is a set a custom URL option under the tag box that improves SEO results. HTML codes can be customized as well, even allowing you to post in the custom format. They are the most search friendly.

Optimize Everything

The alt and title attributes can be optimized so they have a better experience in search engine results. This requires some knowledge of HTML code in order to see those results. Keywords can be added to the post under the tags section. This ensures the blog will appear at the top of results that use those keywords, as long as you have done your research and chosen keywords that work.

Provide “Do Follow” Links in All Your Posts

Links that are added to your Tumblr posts are called do-follow links. They help you increase traffic to your website by sharing these links. Fill out your About section with interesting and inviting content, along with the link to your website. Add this symbol: [x] to the bottom of your posts and add a hyperlink to your website on the x. Most users will click the symbol, since it is known for getting more information not shown in the post.

Check out part two of how Tumblr improves SEO next Thursday! In the meantime, let me know what you think of Tumblr as a social media platform in the comments or on Twitter @HS_Writing!